Mobile app Development industry is blooming in 2020. So, what are all the tactics you are following for Mobile App Marketing in 2020.
Are you among those who own a mobile app and already generating a fair amount of new users. Then read carefully this article going to be very useful for you.
Make it App Store Friendly.
There are many techniques with which you can make your mobile app searchable in Mobile App Store. Few of these techniques are as mentioned below
1. Include Keyword
Search for the related keyword with the help of uber suggest or google keyword planner. Usually the search terms for mobile app store and web search engines remains same. So, you do not need to get worried about it Choose the keyword with maximum volume and lowest competition. And include those keywords in your Title and Description if possible.
By doing so, your app can rank at better place in app search engine. And once you rank at first 3 places in app store search engine , then you may receive lot of traffic to your app. People always keep on searching new apps in google play store and even in web browser. By including keywords in title and description can help you rank in google search engine as well a in google play store or Apple app store.
2. Icon Style
While designing a icon or logo for your brand specifically for your mobile you have to keep few things in mind. And those are, you should always keep it simple and easy to remember. Do not make it complicated by adding so many elements.
3. Speed
Your speed of mobile app defines your user experience. ore the app speed is more better the user experience will.Do not let your client uninstall your app because of you mobile app speed. It is crucial and very basic thing that end user look into at very first.
Push Notifications.
Push notifications are kind of banners or messages that you can send to your mobile app user when they are not active on you mobile app for that specific period of time. By doing so you may reach your clients in a better way. It keeps them engaged with your app and sometimes provoke them to take specific action like buying, saving things in app or just visiting the app if they could find something useful for them.
In -App Messages
While your mobile app consumer is active on your mobile app it is the duty of these in-app messages is to make there experience much better. You can improve there user experience by sending them personalized in app messages while they are scrolling through particular product. You may send them recommendation, you may help them to buy same thing again by showing them previously bought things. You may highlight some offers which may get them better savings. Consumer always love to get such in app messages because these things help them make decision and save their time.
Social Media Marketing
You can also do marketing of your mobile app on Social Media. Social Media is now a most powerful platform for online marketing. You can connect your customers there and can build more trust. Social Media Helps you in branding, increase mobile app downloads and engagement.
PPC Advertisement.
There are the techniques with which you can quickly get millions of Mobile app Downloads and web presence. These techniques need some investments but the output that you get out of it is worth investing in them. There are PPC available for Facebook Ads, Google Ads, LinkedIn and almost all the social platforms. You can search your niche and start advertisement over there.
Aimbeat Softech is a Mobile App Development Company located in Vashi, Navi Mumbai and is specialized in developing and marketing of the same.
If in case you are looking for it then you may reach us @ Phone No. +91 2249743701, +91 8655599996, 9699925003
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